The first I knew about this was when the announcement was tweeted by the excellent (you really should subscribe to it if you're not) @computerhistory Twitter feed, which directed you towards a nice little article on the Business Insider web site.
Naturally, the short article devoted a paragraph or two to the new logo, but what was of more interest to me was that it then took a look back at the evolution of Microsoft's logo since 1975.
Point your browser here for a look back through the years, Microsoft style.
A big thank you to @computerhistory for the heads-up on this one, and businessinsider.com for pulling the different logos into one place.
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